The special edition bottle for the W is a fun idea, but it is coming off of the bottle since it steals attention from the DP logo. Below are a couple versions of the redesign. The purple comes from the color of a thistles. Los Cardos means The Thistles in Spanish. The presence of thistles on a vineyard suggest that the terrain is excellent for growing. This vineyard prides themselves on the presence of thistles around their vineyard; so much that they put it on the label.
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