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Monday, April 26, 2010
Friday, April 23, 2010
Matisse Said
Below is my spread for our collaborative book project.
The man has abundant amounts of creative energy that guide him through life, closer and closer to his dream of sharing it with the world . With a sturdy platform of technical skills, he begins to release that energy into the rest of the creative world in a competitive, yet nervous fashion.
The man has abundant amounts of creative energy that guide him through life, closer and closer to his dream of sharing it with the world . With a sturdy platform of technical skills, he begins to release that energy into the rest of the creative world in a competitive, yet nervous fashion.
Sunday, April 18, 2010
Saturday, April 10, 2010
Lizzy Loeb Schematics
Thursday, April 1, 2010
HOA Outdoor Signage Brief
BRAND IDEA & AUDIENCE
Metro-Atlantans, with primary focus on inner-city Atlantans, voluntarily improving the environmental and educational quality of their community.
STIMULUS
MakeSomethingBetter.org
TASK & EXECUTION
Introduce the tag and steer viewers to the web site by placing the web address and logo mark in high traffic pedestrian areas. The letters and logo mark will be so large scale that they will be able to be crawled through, sat on, and leaned on. Next to the interactive imagery will be a stand with postcards that people can take with them. The postcards will give general information regarding the organization with contact and volunteer information.
RESPONSE
The viewer should interact with the signs and remember their experience, the message, and be intrigued to go to the site.
MATERIAL
Signage: Non-toxic, weatherproof plastic dug into the ground with steel rods
Postcard: Semi-gloss card stock
SIZE
POSTCARD HOLDER: 4’ high
HEART: 8’x7’
MAKE: 16’ wide x 4.5’ at highest point
SOMETHING: 32’ wide x 5’ highest point
BETTER: 26’ wide x 4.5’ highest point
LOCATION
Piedmont Park facing 10th St across from Argonne St.
Centennial Olympic Park facing Centennial Olympic Park Dr across from Nassau St.
Lenox Mall Ground Plaza (words stacked)
FUNDING
Proposal to city/apply for grant.
Metro-Atlantans, with primary focus on inner-city Atlantans, voluntarily improving the environmental and educational quality of their community.
STIMULUS
MakeSomethingBetter.org
TASK & EXECUTION
Introduce the tag and steer viewers to the web site by placing the web address and logo mark in high traffic pedestrian areas. The letters and logo mark will be so large scale that they will be able to be crawled through, sat on, and leaned on. Next to the interactive imagery will be a stand with postcards that people can take with them. The postcards will give general information regarding the organization with contact and volunteer information.
RESPONSE
The viewer should interact with the signs and remember their experience, the message, and be intrigued to go to the site.
MATERIAL
Signage: Non-toxic, weatherproof plastic dug into the ground with steel rods
Postcard: Semi-gloss card stock
SIZE
POSTCARD HOLDER: 4’ high
HEART: 8’x7’
MAKE: 16’ wide x 4.5’ at highest point
SOMETHING: 32’ wide x 5’ highest point
BETTER: 26’ wide x 4.5’ highest point
LOCATION
Piedmont Park facing 10th St across from Argonne St.
Centennial Olympic Park facing Centennial Olympic Park Dr across from Nassau St.
Lenox Mall Ground Plaza (words stacked)
FUNDING
Proposal to city/apply for grant.
Another version of the same idea
Maybe this needs to be contained a bit, because although Lizzy's personality is free and outgoing, energetic, fun-loving, etc, her music is a bit softer. She did say she wanted to become more "poppy" though. This design is an attempt to portray that vivacious personality while trying not to lead the consumer to think that the music will be fast and loud. Am I over thinking this?
LL Idea 2, thoughts?
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